PR e Media Relations: risorse, blog, newsletter e libri

Quali sono le fonti più utili per chi si occupa di PR e Media Relations?

Ecco una lista (in costante aggiornamento) che contiene riferimenti a newsletter, siti di news (del mondo PR), blog, canali YouTube e libri riguardanti il panorama delle pubbliche relazioni e delle media relations.

Newsletter

• Wadds Inc. newsletter

• Stuart Bruce | PR Futurist

• PR Daily

• PRovoke Media

• Muck Rack

• Axios (per trovare nuovi spunti)

• Charlie (Il Post) – con un focus sul contesto mediatico*

• Digital Media Sunday Brunch*

• #Mediastorm (di Lelio Simi)

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News del mondo PR

• PR Week

• PRNews

• PR Daily

• PRovoke Media

• Public Relations Society of America (PRSA) – blog

• Public Relations Today

• O’Dwyer’s Public Relations News

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Blog

• Spin Sucks

• Axia Public Relations

• Pr.co blog

• PR Couture

• Respona

• Agility PR

• Garrett Public Relations

• Muck Rack Blog

• Cision (blog)

• Michael Smart

• PRmoment (podcast)

• Idea Grove

• Prowly

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Canali YouTube

• CoverageBook

• Stephen Waddington

• PRWeekUS

• Cision Global

• Propel PRM

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Libri

• Ansell J., When the Headline Is You: An Insider’s Guide to Handling the Media, Jossey-Bass, 2010.

• Mike Sergeant, PR for Humans: How business leaders tell powerful stories, Practical Inspiration Publishing, 2019

• Bartram P., Coulson-Thomas C., How to make your case in the media, New Venture

Publishing, 2006.

• Bernays E.L., Crystallizing Public Opinion, Ig Pub, 2011. Bernays E.L., Propaganda, Ig Pub, 2004.

• Bernays E.L., Public Relations, University of Oklahoma Press, 2013

• Burson H., The Business of Persuasion, Rosettabooks, 2017.

• Calini M., Porta C., Pessina M., Trasforma la tua pecora in notizia, Eo Ipso, 2012.

• Gini D., Spin sucks, Que Pub, 2014.

• Leigh R., Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions, Kogan Page, 2017.

• Meerman Scott D., Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media, John Wiley & Sons Inc., 2011.

• Meerman Scott D., Real-Time Marketing & PR: Sfruttare al meglio le nuove sfide del web per fare business in tempo reale, Hoepli, 2011.

• Singleton A., The PR Masterclass, John Wiley & Sons Inc., 2014. Stahl S., The Art & Craft of PR, LID Publishing, 2018.

• Torossian R., For Immediate Release: Shape Minds, Build Brands, and Deliver Re- sults with Game-Changing Public Relations, BenBella Books, 2011.

• Wheeler A., Writing for the media, Emerald Group Pub Ltd, 2018. Witter J., The little book of Big PR, Amacom, 2014.

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Report da monitorare

• State of Journalism 2022

• The Propel Media Barometer – Q3 2022

• The State of PR 2022

• The State of PR Measurement 2022

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*(Charlie e Digital Media Sunday Brunch sono stati suggeriti da Francesca Bartoli)

Link utili

Risorse (PR e Media Relations)

Contatti

Libro